Gurgaon, July 19: Around100 people availed free health consultations, check-ups, diagnostic tests and medicines at a mega health camp held at Merrysilver Clinic in Chakkarpur village of this industrial townshiptoday. The day-long camp was organised by HLFPPT (Hindustan Latex Family Planning Promotion Trust) in association with DLF Foundation.
With a special focus on “Maternal and Child Health”, the camp hosted consultations by a gynaecologist for pregnant and lactating women and those with reproductive health issues, and a paediatrician for newborn and children’s health. Besides, an internal medicine specialist [M1] was available for general health check-ups while basic diagnostic services such as blood sugar, haemoglobin, cholesterol and blood pressure were also offered at the health camp.
The health camp was organised under ‘Merrysilver Clinics’ – an initiative by HLFPPT and DLF Foundation as a part of the latter’s CSR project. Merrysilver Clinics are static clinics that function as Primary Healthcare Centres, providing an array of healthcare services, including antenatal and postnatal services, family planning counselling, services and products, general health check-up, basic diagnostic services and medicines to community members.
The objective of the camp was to deliver quality health services and develop health-seeking attitude among the urban poor, especially those living in adjoining villages and slums of DLF project sites in Gurgaon. Started in May 2014, the project has so far instituted six Merrysilverclinics in Gurgaon, which are located at DLF Phase I, DLF Phase II, and four villages — SikanderpurGhosi, Nathupur, Kanhai and Chakkarpur – that have made healthcare services accessible to over one lakh people.
“We need to reach the unreached. This has repeatedly been emphasised by the Hon’ble Union Health Minister, Shri J P Nadda, as well. In our efforts to take healthcare services to the underprivileged, we have focused more on rural India. But a huge gap still exists for the urban poor. These are migrant workers, labourers, daily wage earners and slum dwellers who cannot afford expensive services at private clinics for minor ailments such as fever, infections, diarrhoea, etc. Often these remain untreated, manifesting in larger health problems. We are trying to serve this group,” said Sharad Agarwal, CEO, HLFPPT.
“By organising such health camps, we are trying to create awareness among the urban poor about a healthy lifestyle,” he added.
Promoted by HLL Lifecare Ltd (HLL), HLFPPT is a leading not-for-profit organisation working on Reproductive & Child Health issues in India for the last 24 years.
“At DLF Foundation, we have always pressed upon sustainability. To achieve our goal of a healthy society, it is pertinent that a healthy lifestyle is adopted. Most of the underprivileged of the location are labourers and daily wage earners who do not have the time or resource to tend to their own health. The camp was organised to serve them holistically and to take us a step closer to general wellness,” said Ritesh Sinha, Director-CSR, DLF Ltd.
To motivate the residents to turn out in large numbers and benefit from the health camp, a mobilisation strategy was adopted by the Project Team. Regular announcements were made in the localities while banners were placed at important junctions and leaflets distributed to ensure maximum participation.
Reading Corner for Kids
In yet another initiative, a Reading Corner was set up at the health camp to motivate children for developing reading habit and involve parents in the process as well. As a part of health centre-based Literacy Promotion Programme, HLFPTT is promoting “Read to Kids” in association with Worldreader.
It is a pilot project that promotes reading to children amongst parents and caregivers via mobile phones. It seeks to promote pre-literacy skills by encouraging parents to read to and with their children aged 0-6 years. It provides parents and caregivers access to a free digital library of locally relevant books and educational materials on their mobile.
The Reading Corner at the health camp held various activities to encourage parents and kids for this programme.
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