Kochi, September 1: Kerala Travel Mart (KTM) Society, the apex body of travel and tourism industry in the state, has set up a task force to carry out the relief and rehabilitation work and support the huge task of rebuilding the lives of the flood-hit people of Kerala.
As many as 28 organizations in the tourism sector have been brought under the ambit of this task force, which, apart from concentrating on the relief and rehabilitation works, will also focus on creating awareness on the need to contribute generously to the Chief Minister's Distress Relief Fund (CMDRF) for the flood-affected people.
The Task Force has already sent teams for the clean-up operations in various places and successfully roped in around 1500 people to carry out the relief and rehabilitation work in Munnar and nearby tourism spots, which are prime destinations of Kerala.
It has been decided that every organisation under the Task Force and its workers would give away their one day’s earnings to the CMDRF, Mr Abraham George, Convenor of the Task Force, said.
“The relief work is going on in full swing and the members are doing an excellent job under the guidance of Mr Baby Mathew, President, KTM Society and Chairman, Task Force,” Mr Abraham George said.
To start with, seven teams have been deployed for clean-up works in places like Paravur, Aluva, Chengannur and Munnar .
As the next step, the Task Force will mount a campaign to create an awareness among the business community on the need to contribute generously to the CMDRF, thereby joining the mission of rebuilding the lives of people who have lost everything in the devastating deluge.
Other than these urgent works, the Task Force will act as a facilitator to make available the basic necessities gathered from different parts of the country to those still staying in the camps and also those who have returned to their homes. It will also help packing neatly the relief materials that have reached the state for distributing them to the beneficiaries.
The Task Force members are making use of their contacts to support the rehabilitation works and also raise donations for the Chief Minister's Distress Relief Fund (CMDRF).
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